Recent talk I gave at the The Institute of Direct and Digital Marketing. How we use Marketing Automation to help sell our equipment to scientists.
Marketing Automation and Selling to Scientists
About Me
An entrepreneurial engineer driven by patient impact. C0-founder and CEO of Owlstone Medical with a company mission to save 100k lives. I also try to support engineers and scientists and their start-up ideas.
Recent Posts
- Kelly Criterion – behavioral edge vs analytical and information edge in investing
- The Wheel of Fortune: Boethius runs a Start-up
- Talk at the Royal Academy of Engineering Awardee Excellence Community Launch
- The difference between today problems and tomorrow problems and why Indiana Jones had the right idea
- Marketing Automation and Selling to Scientists
Billy Boyle Blog 
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